Advertising telephone directory and almanac

I) Classification in terms of size

A) Pocket almanac (11*17)	B) Sextodecimo almanac (16*18.5)
C) Crown octavo almanac (14*22)	D) Medium octavo almanac (17*24)
E) Hexafoil almanac (20*20) (23*23)	F) Managerial almanac: It is made of exquisite sheets and covers in large sizes and various colors.
G) Organizer almanac

                                                                                                                                                                                                                                                                                                                                                                                                                                                         

II) Classification in terms of sheet materials

A) Almanac

a) Writing paper almanac (with the weight of 70 to 100 gr)	b) Kraft paper almanac
c) Multi-paper almanac (coated paper, writing paper, etc.)

                                                                                                                                                

B) Telephone directory
a) Cardboard telephone directory (with the weight of 80 to 150 gr)

                 

If needed, the New World Institute designs and prints customized folds in customer-specific field and attaches it to the almanac or telephone directory. Folds are usually made of 135gr coated paper and 250gr board paper.

III) Classification in terms of cover type

A) Telephone directory / almanac with natural leather cover	B) Telephone directory / almanac with artificial leather cover
C) Telephone directory / almanac with multi-piece leather cover	D) Telephone directory / almanac with thermo leather cover
E) Telephone directory / almanac with hardcover	F) Telephone directory / almanac with plexi cover
G) Telephone directory / almanac with cellophane cover (historical, artistic, natural, religious, etc.)	H) Telephone directory / almanac with customized cellophane cover (customized design)

If customized cover is not requested, the customer profile (company’s logo, name, address, phone, etc.) may be gold blocked or hot stamped on the cover.                                                                                  
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 

IV) Classification in terms of the number of colors in internal printing

A) Almanac

Single-color almanac	Two-color almanac
Three-color almanac	Four-color almanac

                                                                                                                    

B) Telephone directory 

Single-color telephone directory

Two-color telephone directory

                                                                                                  

V) Classification in terms of designing in internal pages

A) Thematic

1. Landscape almanac	2. Ancient almanac
3. Engineering almanac	4. Accounting almanac
5. Poets almanac	6. Celebrities’ speaking almanac

7. Organizer almanac                                                                                                                                                                                

       

B) Dating 

1. Daily almanac	2. Two day almanac
3. Weekly in two page almanac	4. Weekly almanac
5. Monthly almanac	6. lifetime almanac (10 year almanac – 40 year almanac)

                                                                                                                                                                   

Two or more companies can use a general almanac and customized folds in homepages as needed. The size, number, pages, and type of layout and design can be changed according to the customer’s request. 

VI) Classification in terms of binding 

A) Stitching and gluing binding

B) Double spring biding

                                                                                           

VII) Almanac bag

Almanac bag includes simple wallet, calculator, and CD wallet.

A) Simple wallet	B) CD wallet
C) Calculator
Almanac leather bag	Almanac leather-design bag
Almanac simple bag	Almanac unlocked bag
Almanac locked bag

                                                                                                                                                                                                                

Descriptions
1. The New World Institute produces telephone directory boxes and almanac boxes as:

I) Simple board box

II) Fantasy board box with suede in the inside part or plexi pack

                                               
2. The New World Institute can produce pack sets including: 

I) Telephone directory and almanac set

II) Almanac, telephone directory, stationary, etc.

                                                        

For more information about the cost of advertising almanac and advertising telephone directory, contact The Designing, Printing, and Advertising Institute of the New World.